Port, brandy, wine, you name it, Mel saved them all and experimented with various brewing techniques. Dr. Jurd’s Jungle Juice was created. This was eventually followed by a “spirited” marketing campaign. But, you could only obtain this special drop at Mel Jurd’s Wollombi Wine Bar, which stands by the old convict built Great North Road about 100 miles north west of Sydney town. The product has remained the trademark for the establishment ever since.